Description
We are seeking a high-impact Senior Brand Manager to spearhead our client's Frozen foods portfolio, based in Jeddah. This pivotal role requires a Saudi National to own the brand vision, equity strategy, and full P&L performance across the GCC. You will drive consumer growth and innovation by translating deep consumer insights into breakthrough brand plans and compelling integrated marketing campaigns. The ideal candidate will be a strategic leader with a sharp commercial mindset, responsible for leading the end-to-end innovation cycle and partnering with cross-functional teams to ensure flawless execution. You will build and scale powerhouse brands, managing everything from brand health and positioning to pricing and revenue growth management. This is a unique opportunity to shape the future of a leading FMCG player in a fast-growing market, with significant exposure to senior leadership and a clear path for career progression.
Requirements
1. Must be a Saudi National
2. 8+ years of progressive brand management experience in the FMCG/CPG sector
3. Proven experience managing a full brand P&L, responsible for delivering revenue and profit growth
4. Demonstrated success in leading the end-to-end innovation cycle and launching New Product Developments (NPDs)
5. Expertise in developing and executing integrated marketing campaigns across digital, social, ATL, and BTL channels
6. Strong command of consumer insight generation, brand health tracking, and market data analysis (e.g., Nielsen, household panel)
7. Experience in applying Revenue Growth Management (RGM) levers, including pricing and portfolio mix strategy
8. Proficient in managing creative, media, and digital agencies to deliver best-in-class campaigns
Desirable
1. Specific experience in the Frozen food category
2. Fluency in both Arabic and English
3. Master's degree in Marketing, Business Administration, or a related field
4. Experience managing and developing direct reports or a brand team
5. Strong cross-functional leadership experience collaborating with Sales, R&D, and Supply Chain
Role Highlights
💰 Compensation
45,000 - 50,000 SAR per month + Bonus + Benefits
💼 Work Location Type
Onsite
🔹 Sub-Industry
Food & Beverage